SEO
SEO services overviewWhich SEO service you needLocal SEOMaps, Business Profile, reviewsTechnical SEOCrawl, index, speedSEO AuditWhat to fix firstKeyword ResearchDemand, intent, roadmapPerformance marketing
Performance marketing overviewFive platforms, one way of measuringGoogle AdsSearch, YouTube, Performance MaxMeta AdsFacebook and InstagramLinkedIn AdsB2B leads by roleX AdsLaunches and eventsChatGPT Ads Early accessSmall, measured testsWebsite management
Website managementUpdates, backups, security, small fixesSEO, paid ads and a website that works – growth you can measure.
Founder-led SEO, Google & Meta Ads and website management for Delhi NCR businesses. Every enquiry is tracked to its source and connected to sales wherever your data allows.
Free Growth Review: a short video review and three priority recommendations, within 24 working hours. No obligation.
Sample monthly report for a fictional clinic: organic clicks, ad conversions, cost per lead and qualified leads, leads by channel, and three plain-English changes made this month. Illustrative data.
Three ways to grow. One person accountable.
Most clients start with one service. The Free Growth Review tells you which – even if the answer is “not us yet”.
SEO
Get found by customers who are already searching.
- Local SEO and Google Business Profile
- Technical SEO and SEO audits
- Keyword research and a content plan
Performance marketing
Enquiries from the first weeks, measured properly.
- Google Ads and Meta Ads
- LinkedIn Ads for B2B
- Tracking set up before any spend
Website management
A WordPress site that stays fast, secure and enquiry-ready.
- Updates, backups and security checks
- Small improvements every month
- Two packages, from ₹2,999/month
What sounds like you?
Pick the closest one. Each answer points to the page that explains the fix in detail.
Local SEO
Business Profile, reviews and local pages, so you show up when people nearby search for what you do. Often 1–3 months for visible movement.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
SEO Audit
An evidence-led diagnosis that traces the drop to its cause, then a sequenced plan you keep either way.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
Technical SEO
Crawl, render, index and speed fixes, done on staging first and verified in Search Console.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
Keyword Research
A map of the searches that pay, the intent behind them and the page that should answer each.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
Google Ads
Reach people the moment they search, with every call and form counted before budget goes out.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
Website management
Updates, backups, security checks and small monthly improvements, so your WordPress site stays fast, safe and ready to take enquiries.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one service only.
LinkedIn Ads
Reach decision-makers by role, industry and company size, judged on qualified leads and meetings.
Not sure? The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
One starts fast. One compounds.
Drag the month, or pause the ad budget, to see why most businesses use both for a while.
Concept: paid ads bring visitors almost at once and stay level while budget runs; SEO starts slowly and keeps rising. Pausing ad budget stops ad visitors within days; SEO traffic carries on.
From click to customer.
Platforms report clicks. Your report follows them to customers, and shows where budget leaks.
- Clicks · cost per click
- Leads · cost per lead
- Qualified leads · cost per qualified lead
- Customers · customer acquisition cost
- Revenue · return on ad spend
Search and ads, measured in one loop
Tap a stage. Every month the loop runs again with better information.
Search
Rankings, Maps and content bring visitors who keep coming, without a cost per click.
SEO servicesPaid ads
Visitors from the first weeks on the platform that fits your customer.
Performance marketingTracked enquiries
Every call, form and WhatsApp click counted once and tied to the channel that earned it.
The report
Which channel brought real enquiries and customers, and what changed, in plain English, with a 20-minute call.
Next month’s decisions
Budget, keywords, pages and content move towards what produced customers; what didn’t is cut.
Fix the profile. Watch the map light up.
Six profile fixes, played in order. The grid shows where a fictional clinic appears for “physiotherapy near me” across its area.
- Primary and secondary categoriesTo fix
- Services and service areaTo fix
- Name, address, phone match everywhereTo fix
- Real photos of premises and workTo fix
- Reply to every reviewTo fix
- Tracked booking linkTo fix
Fictional clinic, not real ranking data. The outlined centre point is the business.
Pick the symptom. See the cause.
Six problems site owners describe to us, each traced to its usual cause, the fix and how we check it worked.
- Traffic dropped after a redesign: old URLs not redirected. Fix: a redirect map.
- Indexed but no clicks: titles don’t match intent. Fix: rewrite around intent.
- New pages slow to appear: crawl wasted on low-value URLs. Fix: clean sitemap, internal links.
- “Discovered – currently not indexed”: thin content. Fix: merge or improve.
- Red in PageSpeed: heavy images and scripts. Fix: lighter pages.
- Rankings jump around: unclear canonical. Fix: one canonical per page.
Five steps. The last two repeat.
Each step ends with something you receive, and every monthly report leads to a clear decision.
- 01
Audit
Site, search data, ad accounts, competitors.
YOU GET · a prioritised audit - 02
Strategy
The channels and moves with the most impact.
YOU GET · a one-page plan + price - 03
Implement
Fixes, content, campaigns and tracking.
YOU GET · a change log - 04
Measure
Calls, forms and sales tied to their source.
YOU GET · one monthly report - 05
Optimise
More of what works; stop what doesn’t.
YOU GET · a 20-minute call
“You’ll be working with me, not a junior on a roster.”
Shanni Kumar · Founder, Toriva Digital · Delhi NCR
Practical guides, written from real work.
Plain-English explanations, linked to the service that helps with each topic.
Straight answers.
Answered plainly. Still unsure? Ask the founder directly.
Ask the founderIt depends on how soon you need leads and how competitive your market is. Ads can bring visitors quickly; SEO builds traffic that keeps coming. The Free Growth Review recommends where to start, and it is fine if the answer is one channel only.
No. Toriva works month-to-month for SEO and for ads. If you don’t see clear progress and clear reporting, you can leave, with no termination fees.
Mainly Google Ads and Meta Ads (Facebook and Instagram), with LinkedIn Ads for B2B. X Ads and ChatGPT Ads are used only when there is a clear fit – we check eligibility and minimum budgets before planning anything.
A plain-English monthly report tied to calls, leads, form fills and the rankings or campaigns that moved them, plus a 20-minute monthly call.
We set up conversion tracking before campaigns go live, using tools such as Google Analytics 4, Google Tag Manager and each platform’s own tracking, so results are counted as leads and sales, not just clicks.
Yes. Website management covers WordPress updates, backups, security checks and small monthly improvements, with two packages from ₹2,999/month.
Ads can start sending traffic soon after launch, with optimisation over the first weeks. Technical SEO fixes often show in 2–6 weeks, local visibility in 1–3 months and broader organic growth in 3–6 months or more.
No reputable consultant can. What we guarantee is a structured, evidence-based process and honest reporting.
Yes. Delhi NCR is home, but many clients work with us remotely across India.
Every recommendation comes with the data behind it, and a plain-English monthly report shows what changed and why, followed by a 20-minute call. You can email or WhatsApp the founder at any time.
Find out what’s holding your growth back.
Share your website. Within 24 working hours you’ll get a short video review and three priority recommendations – free, and yours to keep whether or not we work together.